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McCann

Business Acumen


McCann Workgroup (now IPG Health) commissioned Atticmedia as their learning partner to create digital learning content to support McCann’s Business Acumen Programme.

McCann wanted engaging content that talked to the big picture about how business acumen underpins all the magic of the creative work McCann deliver for their clients.

Attic delivered:

  • Creative workshops
  • IA, UX & wireframes
  • Design
  • Illustration
  • Infographics
  • Animations
  • Bespoke html build
  • Integration with McCann technical systems

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