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Excedo

English language learning app


Empowering Global Business Communication

Excedo, a joint venture between Nikkei and the Financial Times, offers a mobile-first language learning solution tailored for business professionals. The platform focuses on enhancing English communication skills and cross-cultural awareness to facilitate effective global business interactions.

Challenge

To develop an engaging, scalable, and effective language learning platform that caters to busy professionals requiring flexible learning solutions.

Solution

Atticmedia collaborated with Excedo to design and develop a comprehensive digital learning experience, which includes:

  • Mobile-First Microlearning: Short, 5-minute lessons accessible via smartphones, allowing learners to integrate study into their daily routines.
  • Blended Learning Approach: Combining microlessons with peer to peer exchanges and video call sessions with professional coaches to reinforce learning.
  • Interactive Content: Engaging scenario based videos peppered with interactive exercises and quizzes.

Impact

  • Achieved an average course completion rate of 80%, indicating strong learner engagement.
  • Learners reported significant improvements in language skills and confidence in cross-cultural communication.

After initial success in Japan, the platform expanded into Central and South America, as well as other parts of Asia.

User Testimonials

"The language learning platform provided by Excedo is excellent. It offers a wide range of courses and the lessons are well-structured. The interactive exercises and quizzes make learning fun and engaging. I have improved my language skills significantly using Excedo." Jeff Laquaglia | Trustburn

"Excedo's language learning platform is fantastic. The lessons are well-designed and easy to follow. The interactive exercises and quizzes provide a great way to test my understanding. Excedo has definitely helped me become more fluent in a new language." Brian Marcus | Trustburn

"Excedo offers a comprehensive language learning solution. The platform is user-friendly and the lessons are well-designed. I have found the language courses from Excedo to be challenging yet rewarding. The interactive exercises and quizzes help reinforce what I have learned." Michael Kennedy | Trustburn

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